donderdag 20 januari 2011

Rabobank( 2) Other Sports & Philosophy

The Rabobank sponsors a couple of cycling teams and the local events, I told that in my previous blog. But Rabobank sponsors a couple other sports. The other sports they sponsor are: Horseriding and Hockey. They do also something for the disabled people in the Netherlands.

Normal be normal, especially has to be special. That's the premise of Gehandicaptensports Netherlands. They create sports opportunity's for people with disabilities. The Rabobank support the initiative of the fund. The initiative is: to get the different sportsponsors turn on 1% of their budget spend on sponsoring to give to this fund.

The Rabobank has a philosophy for all the sponsoring things. The Rabobank has by many sporters a preferred position because they are very involved with sports. Their way to fill in the sponsorships is typical Rabobank. They like to go on long termed and sustainable relationships.This structural support contributes to the development of international sporting success at the Rabobank Sports.

Bring the sport to the next level together! That's a prominent role in their sponsored sports. With the way they support sports,  they help make success possible. By bringing the sports further, they indirectly in an original way to communicate their commitment. Therefore Rabobank stands not only at the finish, but they also stays on the start of success. Only then the sports comes much further.

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